Traditional and Digital Retail Trends Discussed in SM’s First Partnership Summit
With the market’s adaptation to digital shopping, traditional retail businesses find it important to keep with the consumer’s growing needs and demands for shopping experience beyond the brick-and-mortar concept. SM Supermalls used this big idea for its first Partnership Summit titled “ Bricks Click: Creating the New Marketplace ” to create a venue for deeper discussion among retailers and business partners. The summit was held at the SMX Convention Center of the Mall of Asia Complex. SM Supermalls President Annie Garcia and Senior Vice-President for Operations Steven Tan together with panelists (second from left) Margot Torres, Executive Vice President, McDonald’s Philippines; Hiebert Dimagiba, Head of Mobile & IT Business, Samsung Philippines; Aitor Gomez Maguregui, Head of New Business Sales, Google Philippines; and Mark Gamboa, Director of Marketing, Max’s Group. The summit aimed to inspire and motivate players in the retail industry, local and regional, through knowledge shar...